Trade marketing manager

Job Title

Job Description

Job Responsibilities:
• Implements comprehensive trade marketing strategies and plans tailored to specific product portfolios within designated regions, encompassing both online and offline channels, working under close supervision.
• Conducts in-depth analysis of sales performance, market share, and consumer insights to identify growth opportunities and potential risks, and proactively recommend strategic actions to maximize ROI.
• Handles the implementation of marketing plans into effective omnichannel shopper activation and superior presence plans, ensuring execution excellence by delivering tailored retail channel shopper toolkits and POS catalogs to relevant customers, in line with sales team strategies.
• Supports the listing of products in partners with relevant content for offline and online premises.
• Interacts closely with Account Managers an...