About the Role
Primary Responsibility:
Strategic and planning
· Responsible for defining TTM strategies, identifying Market positioning, product positioning, defining value selling features, price positioning
· Mapping competition strategy analysis to understand our product positioning and come up with proactive strategy to counter the same. Also, identifies unexplored Markets
· Understanding the gap for feasibility with respect to formulation
· Formulates sales and marketing strategies including branding, trade shows, reference building, and overall creating conditions for sale
Functional
Core
· Conducting customer visits to understand need based on new technologies, emerging trends, enhanced features, possible areas of product creations and conduct detailed analysis for finding possible ideas for new Products/enhancements
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