Sr Specialist- Biddable Performance

Roles & Responsibilities

• Manage, review, and perform daily account responsibilities associated with Google Ads, Bing, and other search platforms for multiple clients.
• Maintain and monitor keyword bids, daily and monthly budget caps, impression share, quality score, and other key account metrics.
• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other paid search activities aligned with client goals.
• Oversee and manage new paid search campaigns, ad groups, and accounts, and support the creation of paid search marketing initiatives.
• Generate weekly and monthly client reports covering major metrics, goal tracking, revenue tracking, and other paid search initiatives.
• Communicate with internal teams and management regarding project development, timelines, and results.
• Work closely with team members to ensure client goals are achieved.