Full-time
Sr. Data Analytics (Website Analytics)
Posted by Two95 International Inc. • El Segundo, CA, United States
About the Role
Title: Sr. Data Analytics (Website Analytics)
Duration: 6+ Months
Location: El Segundo, CA
Must Have: experience with campaign targeting, segmentation, test design/learning plans, reporting and optimization of:
+ Website/mobile (Adobe/Google Analytics)
+ DMP/Digital media (nice to have)
+ Account data (first and 3rd party), including demographics
+ Transactional data (product registrations, eComm, offer redemption)
+ Engagement data (email opens/clicks, push notifications taps, web visits and clickstream)
+ Data science language skills (Retention/Data Lead only)
+ Python
+ Modelling/ML
+ Other packages / platforms / skills
+ Data mining/profiling
+ Data visualization: advanced Excel, Tableau, Power BI
Responsibilities:
•Deliver Data-driven, actionable insights
•Analyze on-site customer journeys und...
Duration: 6+ Months
Location: El Segundo, CA
Must Have: experience with campaign targeting, segmentation, test design/learning plans, reporting and optimization of:
+ Website/mobile (Adobe/Google Analytics)
+ DMP/Digital media (nice to have)
+ Account data (first and 3rd party), including demographics
+ Transactional data (product registrations, eComm, offer redemption)
+ Engagement data (email opens/clicks, push notifications taps, web visits and clickstream)
+ Data science language skills (Retention/Data Lead only)
+ Python
+ Modelling/ML
+ Other packages / platforms / skills
+ Data mining/profiling
+ Data visualization: advanced Excel, Tableau, Power BI
Responsibilities:
•Deliver Data-driven, actionable insights
•Analyze on-site customer journeys und...
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