Specialist, Digital Operations & Display (Programmatic)

Canadian Tire Corporation is seeking a Specialist, Digital Operations & Display (Programmatic) to join their team in Toronto, Ontario. This role is responsible for managing end-to-end trafficking and execution of programmatic display and video campaigns.

What You'll Do

• Manage end-to-end trafficking and execution of programmatic display and video campaigns across DSPs including DV360, Google Ads, and Amazon DSP
• Build and QA campaign setups: insertion orders, line items, creatives, audiences, brand safety, viewability, frequency caps, and conversion tracking (Floodlight/Pixels)
• Own daily campaign monitoring, ensuring accurate delivery, pacing, and performance against KPIs
• Identify and troubleshoot delivery, pacing, creative, or tracking issues, escalating when necessary
• Execute in-flight optimisations (bid adjustments, budget reallocations, audience refinements, inventory/source optimisation, frequency tuning)