Social Audience Analyst

The newly created Strategy and Insights division at Sony Music Entertainment in the UK is responsible for driving actionable insights to the business through the lens of data. The team covers three key pillars, Strategy, Audience and Culture. The role works with Sony Music’s iconic labels – including Columbia, RCA, Commercial Group, Ministry of Sound, Relentless – to support best‑in‑class activations and amplify artist and brand stories to connect with a global audience.

This opportunity for the Audience Analyst sits within the Audience team, focuses on leveraging different data sources across DSPs, Social Media Platforms and First Party Data to generate actionable insights on how listeners consume content across platforms, and who those listeners are, with the goal to provide recommendations to help the labels build successful campaigns and maximize revenue and market share.

This role has a particular emphasis on Social Media Analytics where we are seeking someon...