Senior PR Executive

Major R e s ponsib i li t i e s
* Create a strong and loyal community of local opinion leaders around métiers in India - cultivating and developing influential relationships.
* Enhance, strengthen, and leverage local connections with print and online media to pitch story ideas (interviews with Hermès spokespeople and creative talents, product photo shoots, editorials etc).
* Evolve and expand media database to niche platforms in specific categories like art, culture, design, beauty with a focus on digital
* Organize local events and product discoveries to ensure qualitative and quantitative coverage in the press and on social media.
* Press inventory purchases twice a year in line with métiers strategy and local market trends.
* Measure performance of each activity and event. Work closely with the Communications Director to determine KPIs for PR initiatives
* Liaise with the Internatio...