About the Role
About the Role
represent the products, services, brands and/or the organization to customers and prospects. Applies various communication strategies to create an impression, raise awareness, and encourage a preference and response by the target audience for the organization and its products, services and brands. Develops and coordinates multimedia packages (e.g., letters, brochures, video, point-of-purchase displays). May involve use of sponsorship, events and sales promotions. Developing professional role with working knowledge in own discipline. Solves a range of routine problems. Demonstrates some proficiency with concepts and processes. Analyses possible solutions using standard procedures. Receives a moderate level of guidance and direction from more senior level roles.
Overall Responsibility/工作概述
专注于B2B市场营销,高级市场主任将负责项目的市场营销工作,包含:媒体关系、市场材料制作、数字营销推广(Website、EDM & WeChat)等渠道。通过有效的营销推广手段及卓越的客户洞察能力,确保营销结果达到或超过目标,完成观众目标。
Scope of Responsibilities/工...
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