Senior Executive - Communications

Reporting to the Associate Brand Director, the Senior Executive, Communications is responsible for driving the brand’s visibility, desirability, and reputation in Singapore. The role leads the planning, execution, and amplification of communication initiatives that strengthen engagement across media, influencers, makeup artists (MUAs), customers, stakeholders, and the wider public.

This role collaborates closely with internal Marketing teams (including Marketing & Trade, SEA Media, eCommerce & CRM) to integrate communication strategies into all launches and campaigns. Externally, the role manages key partners across PR, social media, media agencies, and influencers to ensure cohesive, high-performing communication activities that maximize brand awareness, earned impact, and content quality.

Mission 1: Digital Marketing and Advertising

• Support the Associate Brand Director and collaborate with the SEA Media Manager on full-funnel media planning for S...