Senior CRM Campaign Manager
Posted by dentsu • Ho Chi Minh City, Ho Chi Minh City, Vietnam
About the Role
Job Description:
About the Role
We are seeking a dynamic and detail-oriented CRM Campaign Manager to lead the planning and execution of high-impact CRM campaigns for our retainer partnership with a big FMCG client in Vietnam. This role plays a pivotal part in delivering personalized, omnichannel journeys across Zalo, SFMC, telesales, and email touchpoints.
You will work closely with brand stakeholders, strategy leads, SFMC developers, and analytics teams to manage numerous campaigns per quarter, while also contributing to the continuous evolution of this client’s CRM program.
Key Responsibilities
1. Campaign Management ...
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