SENIOR BRAND MARKETING (REF: AC)

A leading player in the FMCG and personal care industry, specialising in the marketing, distribution and trading of cosmetics and grooming products. The company manages well-known personal care brands, offering a range of hair care, skincare and body care products, and is committed to quality, innovation and building trusted brands that enhance everyday lifestyles.

Job scopes

Brand Strategy – Co-develop brand positioning and annual plans with the Brand Manager to strengthen brand’s leadership and drive sustainable growth.

Integrated Campaigns – Lead end-to-end marketing campaigns across ATL and BTL channels

Consumer Insights – Leverage social listening, data, and research to understand consumers and inform creative strategy.

Innovation & Growth – Collaborate with global and local teams to identify new product and marketing opportunities aligned to local needs.

A&P Management – Manage A&P bud...