Sales Development Representative

Sales Development Representative (SDR)Role Overview

The Sales Development Representative (SDR) is responsible for generating qualified leads and booking meetings through outbound prospecting. This role focuses on LinkedIn outreach, cold email campaigns, and cold calling to build a consistent sales pipeline.

Key Responsibilities

• Execute daily outbound prospecting via LinkedIn, email, and phone
• Identify and target ideal customer profiles (ICPs)
• Send personalized LinkedIn connection requests and follow-ups
• Run structured cold email sequences with clear value propositions
• Make high-volume cold calls to qualify prospects and set meetings
• Qualify leads based on predefined criteria before handoff to sales
• Maintain accurate records of activities and outcomes in the CRM
• Meet or exceed daily and monthly outreach and meeting targets
• Continuously test and improve messaging, scripts, and sequences <...