Retention Marketing Manager

Overview

As an Email Retention Marketing Manager at CrucialPoint, you will own the strategy, execution, and optimization of lifecycle and retention marketing programs for enterprise and high-growth ecommerce brands. This role blends strategic thinking, technical execution, and data-driven optimization. You’ll work closely with clients and internal teams to design high-impact email and lifecycle programs that drive engagement, retention, and revenue at scale. This role requires a deep understanding of email marketing best practices, retention marketing principles, and analytics, along with a creative mindset to develop compelling content. If you thrive in complex environments, enjoy translating business goals into sophisticated retention strategies, and are comfortable working across enterprise ESPs, this role is for you.

About the Role

As an Email Retention Marketing Manager at CrucialPoint, you will own the strategy, execution, and optimization of lifecycl...