Promoter Manager

Responsibilities

• Lead the development and execution of a regional demand generation strategy that drives brand awareness and sales performance.
• Oversee relationships with field marketing agencies, ensuring they adhere to brand values and operational standards. Provide guidance and support to agency partners to enhance their effectiveness in executing campaigns.
• Establish clear, measurable performance targets for field marketing teams. Conduct weekly reviews of these targets to assess progress, identify challenges, and adjust strategies as necessary to ensure alignment with sales goals.
• Coordinate and assign promoter personnel and design contract scalability models for each commercial partner, monitoring and evaluating the effectiveness of activities.
• Analyze sales data and marketing metrics to identify trends, successes, and areas for improvement.
• Work closely with senior marketing leaders, finance, and sales teams...