Product Marketing Lead (Englishdom)

Englishdom is a leading EdTech company from Ukraine, reshaping the education market in Eastern Europe and beyond. For over 10 years, we’ve been helping students achieve their goals in English — not just learning the language, but changing their lives for the better.

We are looking for a Marketing Growth Lead / Product Marketing Lead who will build and scale B2C marketing as a system - from strategy and channels to funnels, experiments, and revenue (both new and repeat). This is a highly autonomous role with full ownership of key business metrics.

About you

• Experience launching new B2C products or funnels (research, budgeting, GTM, analysis).
• Strong understanding of marketing channels (not necessarily hands-on everywhere but able to go deep when needed).
• Ability to design experiments and make decisions based on data.
• Strong skills in product metrics and conversion analysis (funnel mindset, cohorts).<...