PR Officer

Position Summary:

The PR Officer helps build and maintain a strong public image for Lucky Beauty. You will support the planning and execution of public relations efforts, including media relations, influencer collaborations, event coordination, and the development of PR kits that authentically represent our brand identity .

You'll work closely with the Public Relations team to support product launches, craft brand stories, and ensure that every press, influencer, or community engagement leaves a lasting impression—whether through well-written content or beautifully curated packages.

Key Responsibilities:

• Develop and execute public relations strategies to support branding, marketing campaigns, and product launches.
• Write and distribute compelling content including press releases, media briefs, speeches, and PR announcements.
• Build and manage relationships with beauty editors, lifestyle journalists, content creators, KOLs, and media p...