Performance Marketing Manager

Reports to: Founders/Tech Lead/Admin Manager
Why we are Hiring?
We are looking for a performance-driven marketer who understands that marketing = pipeline + revenue.
This role is NOT about posting content.
This role is about:
Generating qualified B2B leads
Driving meetings booked with decision-makers
Reducing CAC
Improving conversion from MQL → SQL → Closed Won
Core Revenue (Revenue Focused)
1-Demand Generation & Paid Acquisition
Run LinkedIn & Google Ads targeting:
CTOs
Engineering Managers
Founders
IT Directors
Generate demo bookings for:
AWS migration
DevOps implementation
Cloud cost optimization
Modernization services
2-Funnel Optimization
Build and optimize:
Landing pages
Lead magnets (e.g., Cloud Readiness Assessment)
Case study campaigns
Improve:
Cost per Lead (CPL)
Cost per Meeting
Cost per SQL
3-Revenue Attribution & Analytics
Track full funnel performance:
Ad Spend → Leads → Meetin...