About the Role
Job Title: Performance Creative Strategist
Full-time: US business hours 9 am-5 pm (40 hours/week)
English: C1 or above
Role Overview
Our client is a fast-growing DTC apparel brand based in the US, looking for a highly strategic and data-driven Performance Creative Strategist to own and scale the creative engine behind paid media growth. This is a high-impact role working closely with marketing leadership, creative teams, and paid media operations to drive performance across multiple product categories and advertising channels.
What You’ll Do
- Own the paid creative strategy across Meta, TikTok, Google, and other acquisition channels
- Build and manage a high-performing ad creative system and testing framework
- Analyze ad performance metrics including CPA, ROAS, CAC, MER, hook rate, hold rate, CPM, and AOV
- Lead weekly creative strategy ...
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