About the Role
We are looking for a Newsletter Specialist who will play a key role in strengthening customer relationships and increasing purchase frequency through impactful, data‑driven email marketing.
You will work closely with local Finnish HQ‑Team, Digital, marketing operations, and creative teams to ensure consistent, relevant and high‑performing communication across all customer touchpoints.
XXL is entering a new phase with Frasers Group as our new owners. This is a unique opportunity to join a company in transformation and help shape how creative production is planned and executed across multiple markets.
About The Role
As our Email Marketing Specialist, you will be responsible for planning, creating, and optimizing newsletters and lifecycle communication that support commercial priorities and enhance customer engagement. You will combine creativity with analytical thinking to continuously improve performance and deliver measurable results.
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