About the Role
You Will
Set the analytics vision and roadmap across media performance, website analytics, measurement, and activation for multiple accounts.
Lead senior client conversations around performance trends, measurement strategy, optimization opportunities, and business impact.
Partner with media, strategy, creative, technology, experience, account, and project management teams to deliver integrated, data-informed solutions.
Oversee measurement frameworks, KPIs, dashboards, testing plans, reporting approaches, and performance narratives.
Connect media performance, website behavior, customer journeys, and business outcomes into a clear view of marketing effectiveness.
Turn complex data into clear insights, strategic recommendations, and compelling stories for clients and internal leaders.
Identify opportunities to improve campaign performance, digital experiences, personalization, testing, and customer engagement.
Lead an...
Set the analytics vision and roadmap across media performance, website analytics, measurement, and activation for multiple accounts.
Lead senior client conversations around performance trends, measurement strategy, optimization opportunities, and business impact.
Partner with media, strategy, creative, technology, experience, account, and project management teams to deliver integrated, data-informed solutions.
Oversee measurement frameworks, KPIs, dashboards, testing plans, reporting approaches, and performance narratives.
Connect media performance, website behavior, customer journeys, and business outcomes into a clear view of marketing effectiveness.
Turn complex data into clear insights, strategic recommendations, and compelling stories for clients and internal leaders.
Identify opportunities to improve campaign performance, digital experiences, personalization, testing, and customer engagement.
Lead an...
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