Marketing Data Analyst

Job Overview

We are looking for a dynamic Data Analyst to support our Business Operations team in driving process efficiency, campaign performance insights, and marketing intelligence. You will play a key role in gathering, analyzing, and interpreting digital marketing and operational data to support informed decision-making across teams.

Key Responsibilities

• Market & Competitor Research: Conduct qualitative and quantitative research on market trends, consumer behavior, and competitors strategies to support campaign planning and strategy development.
• Competitor Analysis: Monitor competitor products, services, pricing, and go-to-market strategies to help shape positioning.
• Performance Reporting: Analyze marketing data (Google Analytics, Meta Ads, CRM platforms) to track KPIs and provide actionable insights to internal teams.
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