Marketing Associate

Role Overview

The Marketing Associate supports and helps lead brand-building initiatives for B2C consumer goods, ensuring strong brand presence across retail, events, and digital channels. This role works closely with Sales, Trade Marketing, and external partners to execute campaigns that drive brand awareness and consumer engagement.

Key Responsibilities

• Support and lead brand-building activities for assigned B2C brands.
• Plan, coordinate, and execute marketing events, activations, and product launches.
• Manage and support digital marketing initiatives, including social media, e-commerce content, and online campaigns.
• Coordinate closely with Sales on trade and retail marketing executions.
• Assist in developing marketing materials for both offline and online channels.
• Prepare marketing reports, campaign evaluations, and competitor analysis.
• Liaise with agencies, suppliers, influencers, and event partners. <...