Manager, Marketing Technology Digital Experience Platforms - Mobility

About the Role:

Grade Level (for internal use): 12

The Manager, Marketing Technology Digital Experience Platforms - Mobility owns the strategy, roadmap, and prioritization of marketing technology capabilities. This role defines what capabilities are needed, why they matter, and how success is measured across the MarTech stack. You will translate marketing and business needs into clear functional requirements, user stories, and acceptance criteria, ensuring MarTech investments deliver measurable business value. The focus is on requirements, logic, and prioritization, working closely with the MarTech Integration Specialist who owns technical implementation, system architecture, and integrations.

How You’ll Work:

• With Marketing & GTM Teams: Partner with Growth, Product Marketing, and Marketing Operations to understand business needs and translate them into prioritized MarTech capabilities and requirements.
• With M...