Full-time
Malaysia Marketing Specialist
Posted by Wang Zheng Corporation Sdn Bhd • , Selangor, Malaysia, Selangor, Malaysia
About the Role
- Marketing plan planning and writing. Deeply understand local culture and consumer behavior: develop creative activity plans that are close to local users based on the characteristics of the Malaysian market, and output competitive and high-quality marketing content.
- Execution and implementation of marketing activities. According to the brand strategy, plan and execute online and offline integration activities (such as new product launches, flash mobs, brand day activities, campus activities, exhibitions, user salons, etc.).
- Market survey and analysis. Regularly conduct local market research to gain in-depth understanding of consumer demand, competition landscape and industry trends, and guide the optimization of local product positioning and marketing strategies.
- Coordinated execution across teams/countries. Joint headquarters and local marketing team to implement product promotion, brand communication, content operation and other activities to...
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