Head of Product-Led Growth (PLG)

Global SaaS | $28M Series B Investment

Barcelona/Prague or Remote in Europe

Role TLDR

• Mission: Own self-serve and PLG as a full revenue engine for micro customers - from acquisition and signup to activation, expansion and retention. Design flows where product does most of the work, and add humans only where ROI is highest.
• Primary Outcome: Maximize revenue from the self‑served micro segment. Today, we believe NRR is the most important lever to achieve this, but increasing trial → paid, cutting time‑to‑first‑value, growing PLG‑driven ARR, and reducing funnel drop‑offs is also impactful.
• Scope: Define and drive the PLG roadmap, map and continuously improve the post‑signup journey, and set smart when to human rules (when to stay self‑serve vs. route to Sales/CS).
• Team: Lead a dedicated PLG squad (2‑3 engineers from existing teams) with a fast experiment cadence and strong analytics foundation.
• Profil...