Full-time

Global Marketing Manager Ultima

Posted by Affinity • Barcelona, Catalonia, Spain

📍 Barcelona, Catalonia 🕒 March 01, 2026

About the Role

Description

Your RoleWe are looking for a Global Marketing Manager in the global marketing team, who will report to the Global Marketing and Digital Activation director, based in our Barcelona headquarters offices. In this role, you will be the global owner of our biggest Affinity Petcare’s brand, responsible for defining and protecting its long-term brand equity, strategic positioning, innovation pipeline, communication strategy and growth trajectory across markets, leading the global brand end-to-end.What you will do
  • Define, implement, and continuously evolve the mid- to long-term global brand vision, brand strategy, positioning, and value proposition, ensuring consistency and relevance across all markets.
  • Act as the brand guardian and growth engine orchestrator, ensuring all touchpoints (product, communication, innovation, activation, digital, packaging) strengthen long-term brand meaning.
  • Leverage consumer i...
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