GAIN Performance - Senior Creative Strategist

GAIN Performance - Senior Creative Strategist

We are seeking a Senior Creative Strategist to lead performance-driven creative strategy across our paid media client portfolio. In this role, you'll move beyond surface-level metrics—digging into creative performance data to uncover actionable insights and drive creative decisions. You will align creative output with business goals, lead clients with confidence, and collaborate with internal teams to ensure creative execution is impactful, scalable, and aligned with platform best practices. This is a leadership-level role where strategic thinking, creative instincts, and sharp analytical skills shape high-performing ads.

Responsibilities

• Creative Strategy & Insight Leadership
  • Conduct deep-dive creative analysis using metrics such as Conversion Rate, CTR, Hook Rate, Thumbstop Rate, and Hold Rate to identify patterns and opportunities
  • Lead the strategic direction of creative testing, iteration...