Email Marketer

Position Summary

Email Marketer will be responsible for planning, developing, implementing, and maintaining the company's overall email marketing strategy to ensure that business goals are met.

Key Responsibilities

• Identify the target audience and grow our email list.
• Design and implement an overall email marketing strategy and messaging.
• Create, design, and optimize various email lists, templates, and campaigns.
• Test every campaigns success and determine email marketing KPIs.
• Create a segment list that is based on behaviors like past email engagement and website interactions.
• Create email databases for lead generation.
• Write newsletters including all company updates.
• Proofread emails for clarity, grammar, and spelling.
• Upgrade email templates using graphics, personalization, advanced features, and ensure mobile-friendly email templates.
• Ensure prompt and accurate commun...