Digital Marketing & Website Operations Specialist

Role Summary: We are looking for a skilled Digital Marketing & Website Operations Specialist to manage Google Ads campaigns, optimize SEO performance, and maintain our websites. This role combines marketing strategy with technical website management to drive growth and ensure a seamless digital experience. Key Responsibilities Plan, implement, and optimize Google Ads campaigns across Search, Display, Shopping, Performance Max, Video, and App campaigns Set up conversion tracking, manage bid strategies, and run A/B tests Optimize website SEO, including site structure, page speed, mobile performance, and content indexing Manage CMS platforms (WordPress and others), updates, backups, security, and website performance Monitor analytics, track UTM parameters, and troubleshoot issues across campaigns and websites Implement tagging via Google Tag Manager and maintain integration with CRM/analytics tools Ensure high-quality website performance, including cross-browser and mobil...