Digital Marketing Specialist

Digital Marketing Specialist Manpower Switzerland•Basel-Stadt

Manpower is a leading workforce solutions provider. On behalf of one of our international clients, we are looking for a Marketing Specialist. The role is part of a global marketing organization and works closely with international stakeholders across multiple regions.

Responsibilities

• Define and manage global brand strategies for the Weed Control portfolio
• Lead brand positioning and value propositions for New Product Introductions
• Work closely with Marketing, R and D, Technical, Regulatory, and Regional teams
• Ensure global brand guidelines and messaging are applied consistently across markets
• Manage the global brand budget and monitor performance
• Translate technical and scientific product information into clear brand messages
• Track brand performance and recommend improvements

Requirements

• Universi...