About the Role
We’re looking for a Digital Marketing Manager with deep expertise in LinkedIn advertising to join our growing digital team. This role is the paid social counterpart to our Paid Search Specialist, with a strong focus on building and optimizing full-funnel LinkedIn campaigns across various paid social tactics.
While the majority of your time will be spent on LinkedIn strategy and execution, you’ll also support light third-party media buys and programmatic efforts as needed—especially when they align with broader campaign objectives.
**In This Role You Will..**
+ Own the strategy, execution, and performance of LinkedIn ad campaigns across the funnel
+ Advise internal stakeholders on LinkedIn ad formats (e.g., Sponsored Content, Message Ads, Conversation Ads, Lead Gen Forms) and match formats to campaign goals
+ Analyze campaign performance and provide actionable optimization recommendations regularly
+ Partner with campaign managers an...
While the majority of your time will be spent on LinkedIn strategy and execution, you’ll also support light third-party media buys and programmatic efforts as needed—especially when they align with broader campaign objectives.
**In This Role You Will..**
+ Own the strategy, execution, and performance of LinkedIn ad campaigns across the funnel
+ Advise internal stakeholders on LinkedIn ad formats (e.g., Sponsored Content, Message Ads, Conversation Ads, Lead Gen Forms) and match formats to campaign goals
+ Analyze campaign performance and provide actionable optimization recommendations regularly
+ Partner with campaign managers an...
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