Full-time
Digital Analytics Architect – Adobe Experience Platform (AEP)
Posted by Innova ESI • Aurangabad, Maharashtra, India
About the Role
Role: Digital Analytics Architect – Adobe Experience Platform (AEP)
Location: Pan India
Experience: 10+ Years
Immediate Joiners Only
Role Type: Hands-on Individual Contributo
r
Key Responsibiliti
esDigital Analytics Architecture & AEP Foundati
- onArchitect and implement a scalable digital analytics platform using Adobe Experience Platform (AEP
- ).Define and evolve analytics reference architecture to support omnichannel and real-time use case
- s.Drive adoption of Customer Journey Analytics (CJA) for cross-channel insight
s.Instrumentation, Web SDK & Datalay
- erDesign and implement Adobe Web SDK instrumentation and event strategie
- s.Own a clean, scalable, greenfield datalayer aligned to Adobe XDM standard
- s.Ensure accurate tracking across journeys, authentication flows, funnels, and conversion
s.XDM, Identity & Journey M...
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