Full-time

Demand Generation Team Leader

Posted by Sierra Wireless • richmond, bc, Canada

📍 richmond, bc 🕒 June 04, 2026

About the Role

Drive demand generation success as a Team Leader. Oversee a marketing team while developing strategies that enhance pipeline and revenue in a hybrid work setting.

This leadership position requires a strategic mind capable of mentoring 6–8 marketers across different marketing avenues. You’ll implement integrated strategies that align with business objectives while establishing key KPIs and managing budgets. Your analytical approach will shape the effectiveness of marketing programs.

Key Responsibilities: • Lead and cultivate a team of marketers • Design and execute comprehensive marketing strategies • Establish KPIs for all demand generation activities • Collaborate with cross-functional stakeholders • Optimize multi-channel marketing programs for success

Requirements: • 10+ years in B2B marketing roles • 4+ years in managing marketing professionals • Demonstrated success in demand generation initiatives • Proficiency in ABM and digital marketing • Strong anal...

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