Customer Retention Strategist

Customer Retention Strategist

Mission. To deliver unparalleled value by ensuring that clients who earn less than $15M annually can confidently let go of their agencies—because no one else can match our performance, service, and price.

Overview

You will serve as a trusted advisor to our clients, using data‑backed insights to shape strategic direction and ensure steady revenue through retention initiatives. Your role covers forecasting, strategy development, and the execution of email, SMS, direct mail, and other retention touchpoints. You will also champion CTC’s unique retention methodology and tools.

Responsibilities

• Lead preservation and growth of retention channels (email, SMS, direct mail, pop‑ups, push notifications, subscriptions, membership and loyalty programs).
• Develop and maintain accurate forecasting models via the Prophet system and the growth map.
• Offer weekly KPI updates, performance das...