Full-time

Content writer

Posted by Performics India • Mumbai, Maharashtra, India

📍 Mumbai, Maharashtra 🕒 June 20, 2026

About the Role

About the Role:
As a Performance Content Writer, you will be responsible for creating unique, high-impact, and engaging content for industries like FMCG, Automobile, Telecom, and BFSI. As a core member of the Performance Content team at Performics India, you will play a fundamental role in scaling content production through a hybrid approach of human creativity and AI-powered inputs.
You will learn, train, and collaborate with Content Strategists and Project Teams to ensure the delivery of high-performing, user-centric, and search-optimized assets across these diverse industries.
Responsibilities:
Industry Research & Ideation: Conduct deep research to understand the specific nuances of the FMCG, Automobile, Telecom, and BFSI sectors.
SEO & GEO Strategy: Understand and execute comprehensive keyword research for traditional SEO and deploy Generative Engine Optimization (GEO) strategies to improve visibility in AI-driven search environments.
Multi-Channel Content Creatio...

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