Content Program Management Lead

Responsibilities

• Own the program strategy and operating model for Optum Rx content—spanning thought leadership, direct marketing, digital/social and event/executive engagement—ensuring scalability, compliance, and measurable impact.


• Coordinate end‑to‑end delivery across content managers, creative studio, cmapaign teams and compliance/legal; drive clear handoffs, SLAs, and RACI.


• Establish planning rhythms (annual/quarterly roadmaps, editorial calendars, capacity plans) and run program ceremonies (intake, prioritization, stage‑gates, retros).


• Create and enforce standards and governance: taxonomy, metadata, versioning, accessibility, compliance (HIPAA), and brand guidelines; steward approvals and audit trails.


• Advance modern content operations with AI‑assisted workflows (briefs, outlines, variations, QC), while maintaining human review and Responsible AI guardrails.


• Manage budgets, v...