Job Purpose and Impact
The Category Manager Poultry & CFI will design and implement a comprehensive product marketing cycle. In this role, you will identify market potential, establish pricing and market strategies, estimate potential sales, define promotional activities and handle product through phase out.
Key Accountabilities
Work closely with team and local leadership to prepare and deploy the product introductions, updates and plan.Clearly define the category marketing strategy for the category businesses, aligning with the national strategy for each segment.Collaborate with regional leadership team to leverage the best practices/ effectively deploying marketing program and activities as well as resources enhance the customer loyalty/increase customer penetration and new customers development, to accomplish financial and budgetary goals.Promote world-class marketing and sales, improve the ROI of marketing...