Category Development Manager

Group Product Manager/Marketing Manager

• Creating a business plan for the financial year for the existing portfolio
• Developing a support plan that will help achieve the objectives
• Accountable for successful and timely execution of agreed activities on the brand
• Regular Reporting of business performance of the portfolio
• Assessment of opportunities in Antiseptic and adjacent categories
• Developing hypothesis on ways to tap those opportunities
• Assessing the validity of the hypothesis on developmental as well as consumer relevance front
• Executing the final agreed strategic plan for the category thru cross-functional coordination and external vendor management.
• Lead all brand & product management analysis, planning & execution for the brand, including product development, creative and promotions
• Monitor market changes, trade issues, competitive brands communications and product development activ...