Full-time

Branding Manager

Posted by Smart Work Consultants • Madurai, Tamil Nadu, India

📍 Madurai, Tamil Nadu 🕒 February 28, 2026

About the Role

We are looking for a dynamic Branding Manager to lead and strengthen our retail brand presence across offline and digital platforms. The ideal candidate will be responsible for brand strategy, campaigns, visual identity, and customer engagement initiatives to drive brand visibility and business growth.

Key Responsibilities

  • Develop and execute brand strategy aligned with business goals

  • Plan and manage ATL / BTL marketing campaigns

  • Ensure consistent brand communication across all retail stores

  • Coordinate with design, digital, and vendor teams

  • Oversee in-store branding, promotions & visual merchandising alignment

  • Manage brand budgets and campaign performance tracking

  • Conduct market research & competitor analysis

  • Strengthen brand positioning and customer engagement

Ready to Apply?

Submit your application today and take the next step in your career journey with Smart Work Consultants.

Apply Now