About the Role
Description
About the Role
As Brand Manager for GI at Takeda, you support all the critical activities and business needs related to the Integrated Brand Plan (IBP) working closely with the Brand Manager, Digital and Innovation Manager and cross-functional team to enable sustainable market growth and life-cycle management. Your approach aligns with the current needs of the product, maximizes growth, positioning, and value generation and sustains long-term performance through lifecycle management.
Digital and AI tools will support you in automating data analysis, campaign tracking, materials development allowing you to focus on strategic vision, innovation, and cross-functional orchestration. At the heart of this role are decision-making, brand vision, key stakeholder engagement, and delivering meaningful value to patients.
How You Will Contribute
Strategic Differentiation – Strengthen and evolve Takeda GI´s positioning wi...
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