Full-time

Brand Manager

Posted by Nestle • Casablanca, Morocco, Morocco

📍 Casablanca, Morocco 🕒 February 28, 2026

About the Role

Company: Nestlé Algeria

Location: Algeria

Full-time

**Position Summary**

In this role, you will be responsible for developing and updating the consumer portrait and engagement funnel for the brand while activating brand essence. This role entails managing product portfolios, pricing strategies, and innovation pipelines to ensure consumer-centricity and brand vibrancy. Additionally, you will contribute to the execution of Integrated Commercial Plans (ICP) and monitor brand performance. Collaboration with communication agencies is essential to enhance the brand's image as a trusted leader in the health and wellness sector.

**A Day In The Life …**

+ Develops and updates consumer portrait, consumer engagement funnel for her/his brand
+ Activates Brand Essence
+ Manages 60/40+ basket, packaging, NHW dashboard, services and CSV related to her/his brand
+ Develops and updates consumer portrait, understands in store environment, co...

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