AVP_Associate, Partnership & Cobrand Card Product Manager, Cards & Unsecured Loans, Consumer Banking Group

AVP_Associate, Partnership & Cobrand Card Product Manager, Cards & Unsecured Loans, Consumer Banking Group-(WD80780)

Market Strategy & Analysis:
Conduct in-depth market research and competitive analysis, specifically focusing on the co-brand credit card market, to identify opportunities for product innovation and growth. Translate insights into actionable strategies for co-brand card product development and expansion.

Co-brand Card Product Marketing & Go-to-Market Strategy:
Develop and execute effective marketing campaigns specifically targeting co-brand card acquisition and engagement. This includes creating compelling marketing messaging and promotional materials that leverage partner brand synergies.

Co-brand Card Product Development & Management:
Contribute to the full product development lifecycle of co-brand credit cards, collaborating with engineering, marketing, sales, legal, compliance, and partner teams. Ensure on-time and on-budget delivery of high-...