Associate Manager - Campaign Management

Campaign Management: Design, execute, and manage paid campaigns on LinkedIn Ads, Google Ads, and Meta Ads. Optimize ad performance through A/B testing, audience segmentation, and keyword strategies. Set up conversion tracking and retargeting pixels for accurate performance measurement. Manage campaign budgets efficiently to maximize ROI. Demand Generation & Funnel Management: Align the campaign objective with demand generation funnel aligning organization marketing strategies and business goals. Content and Creative Development: Capability to contribute to the development of campaigns, content, copy, and creatives, recognizing that these elements are crucial for performance marketing success. Data Analysis and Reporting: Analyse campaign metrics (CTR, ROI, CPC) to identify trends and actionable insights, discuss with internal and make changes in the campaign accordingly. Create visually compelling reports using data storytelling techniques to communicate campaign performance to stakeho...