Assistant Brand Manager

Job details:

Product Launch Coordination

• Propose product names and oversee internal approval processes.
• Coordinate the creation and approval of product literature with PR.
• Submit final approved materials to the NEW PRODUCTS Viber Group Chat.

SKU & OSV Management

• Collate and input key features, specs, and product IDs from product decks into the SKU list.

Marketing Materials Development

• File and manage e-JOs for: OSV materials, One-pagers, Main Key Visuals (KVs)
• Upload approved assets to Google Drive.
• Notify stakeholders (including e-comm team) via Viber and email.

Positioning & Competitive Analysis

• Conduct competitive research based on price and features.
• Create product positioning one-pagers covering: Key Features, Pricing, Product Truth; Consumer Insight; Big Idea; Product Positioning, Competitive Analy...