Account Based Marketing Lead ZenaTech

Join ZenaTech as an Account Based Marketing Manager in Vancouver and shape account-level marketing strategies. This on-site position is designed for individuals targeting enterprise and government sectors.
In this role, you will develop and implement focused ABM programs, partnering with sales to create bespoke content that resonates with key accounts. Managing RFP submissions and navigating public sector frameworks are essential components. Your background in B2B demand generation will be vital to achieving pipeline goals and revenue growth.
Key Responsibilities:
• Lead the execution of ABM initiatives for government and enterprise accounts
• Collaborate with sales to build account-specific outreach strategies
• Manage account intelligence for effective prioritization
• Track and report engagement metrics to measure ABM success
• Coordinate RFP processes and ensure high-quality submissions
Requirements:
• 3–6 years in ABM or related marketing disciplines
...